Senior Care
A Franchise in Senior Care.
Empower seniors to live independently while building a rewarding business in a rapidly growing industry.
Total units32from the brand’s own disclosures
Brand overview
Home Matters Caregiving is setting new standards in the senior care industry. Founded by Clayton Foutch, the company leverages forward-thinking strategies and cutting-edge technology to meet the soaring demand for in-home senior care. Owners operate an in-home care service that helps elderly individuals live independently and safely in their own homes, delivering nurse-guided care that makes a real difference in the community.
Why choose
Growing Market
The aging Baby Boomer population creates unprecedented, sustained demand for quality in-home care services.
Proven Model
A nurse-guided care model combined with advanced AI and smart home technology ensures consistent, high-quality service delivery.
Impactful Work
Help seniors maintain their independence and dignity while making a positive, lasting impact in your community.
Financial Potential
Low overhead costs and a highly scalable model offer a strong return on investment for franchise owners.
Investment Requirements
- Total investment
- $99,000–$165,000
- Franchise fee
- $52,000
- Cash Required
- $50,000
- Net worth
- $200,000
Growth Trends
Training & support
Home Matters University
A comprehensive, week-long training program covering all essential business aspects to prepare you for launch.
Ongoing Coaching
Receive continuous, one-on-one guidance designed to help you grow your franchise and navigate operational challenges.
Operational Support
Gain access to advanced tools for lead generation, client management, and after-hours assistance, ensuring seamless daily operations.
Marketing Support
Leverage professional resources and strategies to attract clients and build a strong local brand presence.
Ideal candidate
You do not need a healthcare background to become a successful Home Matters franchise owner. We look for individuals with strong leadership skills and a genuine passion for serving others. If you are driven to make a positive impact in your community while leading a dedicated team, this opportunity is the perfect fit.